There are few products in life that I am extremely picky about. Toothpaste is one of them. I am cursed with sensitive teeth, so cheaping out on an off brand 'sensitive' toothpaste just doesn't work when I have a drink of something cold and it feels like I have needles being shoved into my teeth. Painful and annoying.
I've been stuck on Sensodyne for the last 10+ years because of this. Arm & Hammer, Crest - all their sensitive formulas don't cut it for me. I've heard from a good friend of mine the Colgate's new Sensitive Pro-Relief is a miracle paste. Like Sensodyne, it is a lot more expensive than most toothpastes. In a recent coupon insert, there was a coupon for $3 off a 75 ml tube of the said Colgate toothpaste. That $3 off takes it down to about normal price of regular toothpaste. So, not too bad, but I still wasn't going to give up my Sensodyne for that price. I can usually get it down to that price as well.
While in my local Sobey's the other day, I noticed they had theirs on an instore sale.
So, with my $3 coupons, this makes it $0.49 + GST a tube! I had 8 coupons, so I scooped 8 of them up for a grand total of $4.12! That's $1.64 LESS than one Regular priced tube.
This type of toothpaste is a relatively new product. And the higher dollar coupon was in the insert for that very reason - to give people the incentive to try it. And it worked for me - but mainly because I got it really cheap!
I actually didn't have any toothpaste in my stock pile, so this is great!
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